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  • Writer's pictureRita Stewart

Social Media: A Nonprofit Case Study


Not long ago, I received a message from an Executive Director of a non-profit in a nearby area. She was seeking support for her entity to increase their social media presence and engagement. She was looking for much more; however, I don’t think she knew how to express that at the time. 🙂

For those who have been following me, by now you know I have this intense passion to support individuals and entities with building and living their legacy!

One of the ways I do this is by sharing tips, tools, strategies, and consults on how to effectively leverage internet and social media marketing strategies to grow and expand their business or cause.

She found my LinkedIn profile and this is how this case study was formed…

I’ve mapped out this case study in a 3 part FB live video series. There are supporting articles referenced in each session and access to the Social Media Content Strategy that was proposed to the entity for future use at the end of our contract. Yes, you definitely should be using contracts as a consultant, coach, or social media manager!

How I helped a client get $30k in donations via a FB Social Media Strategy in 30 days!

  • Session 1 (The Contract) of a 3 Part series.



Thoughts or questions about this 1st session: Note them in the comments!

How I helped a client get $30k in donations via a FB Social Media Strategy in 30 days!

  • Session 2 (The Implementation Strategy) of 3 Part series.


Article referenced in this video: http://ilegacybuilder.com/social-media-s-t-e-a-m/

Thoughts or questions about this 2nd session: Note them in the comments!

How I helped a client get $30k in donations via a FB Social Media Strategy in 30 days!

  • Session 3 (The Social Media Content Strategy) of 3 Part series.


Content Strategy Document: http://bit.ly/LegacySMContentStrategy/ Testimonial: “Rita Stewart is a lifesaver! She joined our communications efforts during a very intense time, jumped right in and got us organized. Her contributions helped us successfully raise $30,000 in a matter of a few weeks. I don’t know what we would have done without her. After the campaign, she developed a very helpful Social Media strategy and we have been able to successfully transition social media responsibilities to a staff member who had little experience with social media. The format, flow and feedback that Rita provided will insure we are able to maintain a strong social media presence beyond her time with us. I highly recommend Rita Stewart to anyone who is trying to build a strong on-line presence. Her professionalism and encouraging style make her a joy to work with!” – Wendy McCaig, Executive Director, Embrace Richmond I so enjoy working with legacy minded individuals and entities. If you need help with your internet and social media marketing strategies, reach out to me in my private FB group! #LiveYourLegacy Rita Stewart, Legacy Builder I trust that you’ve found this case study series to be helpful! If so, share it with others; let me know in the comments what you’ve gleaned from it and will apply in your business or cause.




  • by Rita Stewart

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